google analytics
omniture analytics
 

"We came to Explore for some SEO assistance – our NetSuite eCommerce site had some internal structuring obstacles that were not allowing it to be picked-up organically. Our NetSuite consultant adjusted the site framework that was causing the issue and implemented a few other SEO best-practices changes. We saw a big improvement right away. In the last 2 months we’ve experienced a 2,500% increase in visitors from Google year-over-year."

- Jody P. Murdough, Big Toy Express

 

"Before we had Explore Consulting implement Google Analytics within our NetSuite eCommerce webstore, we were not able to take advantage of the powerful Google Analytics reporting features, and were missing out on some sales opportunities. We are now able to see detailed traffic, conversion and key word metrics and quickly and accurately measure marketing effectiveness."

- Beth Sheets, COO, BabyLegs

 

"Compliance 11 came to Explore Consulting for SEO assistance. Prior to Explore, the Compliance 11 website was generic and focused solely on keyword searches versus our core business offering. Explore quickly designed and implemented a new website that focuses more on the user-experience and drives more relevant traffic to our site. Additionally, Explore worked with us to improve our keyword search, site relevancy, and we are happy with the improvements we've seen in conversion and bounce rates."

- Larry Goldfarb, Co-Founder and Chief Strategy and Marketing Officer, Compliance 11

 

Downloads

Advanced Google Analytics Case Study
Explore SEO Web Analysis Datasheet
SEO and PPC Management for Compliance11
Omniture Analytics for NetSuite Web Stores

Search Engine Optimization (SEO) Services

SEO is the process of improving the visibility of a website in a search engines “organic” or un-paid search results. SEM is a form of internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization (both on-page and off-page) as well as through advertising (paid placements, contextual advertising, and paid inclusions).

If you are using NetSuite’s eCommerce platform for one or more web sites (using the Multi-Site module) or Amazon Webstore you have already invested significant time and money toward building your online presence.

Your investment was made with the goal of building a sustainable eCommerce presence that will be tightly coupled with your inventory items, accounting and CRM – a wise investment that helps you optimize your processes and that saves you time and money.

Now you must drive as many visitors as you can in order to leverage your infrastructure and maximize throughput. You can also learn more about our SEM Services with PPC Advertising to drive additional traffic to your web site.

What are the benefits from organic SEO services?

In general, SEO/SEM efforts will significantly increase the likelihood that your web site will be found by search engine (Google, Bing, and Yahoo) visitors. Our NetSuite and Amazon SEO services will also insure that your web site pages will be properly indexed by the search engines. Engaging Explore Consulting for specific SEO/SEM services will help your online business to:

  • Position your company for the long term - Once in place, a properly designed and optimized site should remain, over the long term, in the rankings compared to PPC (Google Adwords) where costs are ongoing and unpredictable.
  • Target Traffic - SEO can increase the number of visitors who are actively searching for your product or service.
  • Receive a High ROI - SEO brings a higher, measurable Return On Investment (ROI) than any comparable form of marketing.
  • Increase Sales - SEO means increased sales of your product or service (by attracting more visitors).
  • Examine Short Term Results - You should begin seeing a positive difference within weeks if not days (but the larger effect will be seen within a three to six month period).
  • Continue With Your Existing Site – Optimizing your site can be done mostly behind the scenes, so you shouldn’t notice any major difference to look and feel.
Why you need Explore’s SEO/SEM Services?

Optimizing your NetSuite eCommerce web site or Amazon Webstore for organic listings is a little different from optimizing other web sites. Understanding the difference is where Explore’s expertise comes in. Explore has significant experience in optimizing eCommerce web sites for search engine traffic. We have a significant amount of data about what works for our clients and our research continues even as you read these words.

We have multiple fixed price SEO Audit packages that are a great place to get started in helping drive more traffic to your web site. The audit packages can include:

Web Analytics

We will help you leverage the features of this powerful reporting interface by tying your NetSuite Webstore or Amazon Webstore to Google Analytics to provide traffic, transaction, conversion, product, and key word metrics. Learn more about our complete Google Analytics for NetSuite offering. We also have expertise with Omniture Analytics For NetSuite Web Stores.

Site Evaluation

We will evaluate your site to look for problems and opportunities to improve your search engine rankings from within your own site. Areas reviewed include:

  • site architecture, formatting, internal linking and general search engine discovery
  • optimization of meta tags and HTML tags
  • reviewing content for search engine friendliness
  • keyword research to determine targets based upon relevancy, search volume and competition
Competitive Analysis

Discover the tactics that your competitors are using and formulate a plan to beat them. We will find both their strengths and areas that they are vulnerable and include this information in our recommendations.

Improvement Plan

We will provide a prioritized list of options to improve the traffic and business that is coming to your site. In addition to the improvements that can be made on your site we will also look at other options like social media and link building to maximize.

All audit packages will contain a findings report with recommendations for improvement. A consultation to review the results of the audit is also included.