NetSuite Unveils NetFlex

NetFlex Allows NetSuite to Extend to Subordinate & Legacy Systems


NetFlex AppBuilder Allows for Entirely New Applications to be Built Within NetSuite


SAN MATEO, Calif. and NEW ORLEANS – March 17, 2005 – NetSuite, Inc., today unveiled NetFlex, a new technology platform that delivers unprecedented customization and extensibility to NetSuite solutions. The new NetFlex platform introduces SOAP standards-based Web services, advanced customization capabilities and NetFlex AppBuilder – a tool-set that allows entirely new applications to be built and hosted within NetSuite. Together with NetSuite, NetFlex delivers a unique technology platform that encompasses everything needed to provide growing businesses across all industries with a flexible, powerful and extensible business management solution. For details about NetFlex, go to


Because NetSuite is a complete solution and the system of record, rather than a subordinate system like stand-alone sales force automation applications, integration and customization through NetFlex take a different flavor. NetSuite contains broad CRM, ERP and Ecommerce capabilities, thus it requires no customization for many things such as invoices, projects, billing schedules, and commissions that would normally require complex customization in other systems. Customization is instead about personalizing and tailoring to specific, unique business operations, data points and processes. NetSuite’s extensive ERP/CRM/Ecommerce data structure also makes integration with third-party applications much easier. As NetSuite typically acts as the “system of record” in most companies, integration is used to extend data from NetSuite into other systems or provide alternate user interfaces. Additionally, all modifications done using NetFlex are “in-system” and carried forward seamlessly with upgrades, eliminating arduous and time-consuming maintenance procedures.


NetFlex also includes NetFlex AppBuilder – a toolset that allows customers to build entirely new applications including database tables, navigation tabs, dashboards and code required to house application data, user interface, data validation and business processes. Rather than require software programming skills, NetFlex AppBuilder is designed to enable business analysts to create these new, powerful, component-based applications. These custom applications are contained and hosted within NetSuite, providing enormous benefits such as:


“With competing solutions, the need to integrate and customize are forced upon the customer, because such systems are missing significant functionality and data and are dependent on other applications to make them useful. As NetSuite typically acts as the system of record in most companies, integration and customization are more about flexibility,” said Zach Nelson, CEO of NetSuite. “In addition, NetFlex enables entirely new applications to be built within NetSuite by business analysts rather than software programmers. Not only does NetFlex speed application prototyping and deployment, but the applications themselves benefit automatically from NetSuite’s ASP model, so they behave as if they are a standard part of NetSuite.” The power, flexibility and extensibility NetFlex provides comes from:


And finally, NetFlex makes NetSuite the world’s most customizable and extensible application service, delivering unique capabilities not found in any on-demand solution, including:



NetSuite’s customers are praising NetFlex. “We’re looking to double or even triple our business in a very short time frame, so NetFlex will be important as we integrate with other platforms,” said Matt Bowen, Partner, JR’s Sports Collectibles ( a wholesaler and retailer of sports collectibles and apparel headquartered in Anaheim, Calif. “We plan to use NetFlex Web Services to upload our inventory to, and automatically integrate orders between NetSuite and as well. Our business has already grown thanks to NetSuite’s flexibility, and now with NetFlex we expect it to grow even more.”

NetSuite’s resellers are touting NetFlex and how that helps them meet their clients’ needs. “With NetFlex we’ll be able to service a much larger customer base,” said Steve Jones, CEO of Explore Consulting (, a NetSuite Solution Provider based in Seattle. “So many organizations have a unique process that differentiates them from the competition, but that is difficult to squeeze into a packaged application. Now, NetSuite allows them to incorporate those customizations with very little effort or code, whether it is simply an extension of the application or real-time communication with external sources.”


Pricing and Availability:
NetFlex is available now. NetFlex WebServices, Customization and AppBuilder are included free of charge in NetSuite and NetCRM. NetSuite Small Business includes NetFlex WebServices and NetFlex Customization at no additional charge.


About NetSuite:
NetSuite enables companies to manage all key business operations in a single, integrated system, which includes customer relationship management; order fulfillment, inventory, finance and product assembly; e-commerce and Web site management; and employee productivity. In addition, NetSuite is delivered as an online service, so there is no hardware to procure, no large, up-front license fee, and no complex set-ups. For more information about NetSuite, visit:


### Media contact: Mei Li, VP, Corporate Communications, NetSuite, Inc.